CISCRP’s National Clinical Trial Outreach and Awareness Initiative


Click to view our latest Clinical Research campaign in USA Today

The National Clinical Trial Outreach and Awareness Initiative is part of CISCRP’s larger Medical Heroes Campaign, launched to re-brand how the public thinks about clinical research and those who volunteer for clinical trials. Part of this campaign is to recognize clinical trial volunteers, or “Medical Heroes”, for their gift of participation through radio, TV, and print advertisements in national publications like USA Today, Wall Street Journal, and The New York Times. CISCRP will routinely and frequently implement this initiative in various mass media outlets throughout the year to drive public awareness and literacy about clinical research.

Imparting valuable health education to millions of people throughout the US and now globally, CISCRP has built a reputation as a credible resource for information and news about clinical research, and our Medical Heroes program has become a tool to help create additional awareness about clinical trial participation.

The National Clinical Trial Outreach and Awareness Initiative is an important tool for reaching the public, on a national scale, through both print and digital media.
Campaign Cover Image

Click to view our latest campaign

Latest Campaign

View our most recent outreach and awareness campaign on Clinical Research published in USA Today in December 2017.

2017 Q4 USA Today Clinical Research Supplement

View and download the supplement HERE

To read the online article Encouraging Education Before Participation by CISCRP Founder Ken Getz and CISCRP Senior Manager Rachel Minnick, click HERE

To read the online article A Salute to the Unsung Medical Heroes of Clinical Trials by CISCRP Founder Ken Getz, click HERE

A Very Special Thanks to Our Sponsors:

CORNERSTONE
Penn Medicine Abramson Cancer Center

BENEFACTOR
Biogen
Merck
Pfizer, Inc.

PATRON
Janssen Pharmaceuticals Inc.

SUPPORTER
Otsuka
PMG Research
Segal Institute for Clinical Research
Sanofi US
EMD Serono
CenterWatch
ACRP

CISCRP would like to recognize and thank Praxis for donating their pro-bono graphic design expertise to create the thank you to trial volunteers advertisement.
CISCRP | USA Today Article Thank You Graphic

USA Today Clinical Research Supplement

For questions about the campaign, please contact Katherine Marriott, Marketing and Communications Coordinator, kmarriott@ciscrp.org or 617-725-2750 x201.

To request a copy of the printed supplement, please contact Katherine Marriott kmarriott@ciscrp.org.

To make a donation to support this and future awareness campaigns, please donate here.

Past Campaigns

View some of our recent outreach and awareness campaigns published in USA Today. CISCRP would like to recognize and thank Praxis for donating their pro-bono graphic design expertise to create these advertisements.

2017 Q2 USA Today Clinical Trials Supplement

View and download the supplement HERE

To read the online article Why Patients in Clinical Trials Are True Medical Heroes by CISCRP Founder Ken Getz, click HERE

To read the online article A Patient’s Guidebook to Clinical Trials by CISCRP Founder Ken Getz, click HERE

A Very Special Thanks to Our Sponsors:

FOUNDER
TransCelerate
Biogen
Merck

SUSTAINER
Pfizer, Inc.

BENEFACTOR
Janssen Pharmaceuticals Inc.

PATRON
Segal Institute for Clinical Research

CISCRP would like to recognize and thank Praxis for donating their pro-bono graphic design expertise to create the thank you to trial volunteers advertisement.
CISCRP | USA Today Article Thank You Graphic

USA Today Supplement – 2017


2016 Q4 USA Today Advertisement and Editorial

View our 2016 full-page ad thanking study volunteers – Medical Heroes - in a USA Today “Fighting Alzheimer’s” Supplement, HERE

To read the editorial titled “Who Are the Medical Heroes Advancing Our Clinical Research” by CISCRP Founder Ken Getz, click HERE

A special thanks to our 2016 sponsors:
Biogen
Janssen Pharmaceuticals
Otsuka Pharmaceuticals
Acurian
Greater Gift Initiative
Horizon Pharmaceuticals
DrugDev
Clinical Performance Partners, Inc.
PMG Research
Benchmark Research
Association of Clinical Research Professionals (ACRP)
Segal Institute for Clinical Research
UC Irvine Institute for Clinical and Translational Science (ICTS)
Clinical Trials of Florida, LLC
The Institute for Memory Impairments and Neurological Disorder
Praxis
CISCRP | USA Today Article Thank You Graphic

USA Today Supplement – 2016


2015 Q4 USA Today Advertisement and Editorial

View our 2015 full-page ad thanking study volunteers – Medical Heroes - in a USA Today “Clinical Trials” Supplement, HERE

A special thanks to our 2015 sponsors:
Association of Clinical Research Professionals (ACRP)
EMD Serono
Janssen Pharmaceuticals
Benchmark Research
DrugDev
Clinical Performance Partners, Inc.
Horizon Pharmaceuticals
Praxis
CISCRP | USA Today Article Thank You Graphic

USA Today Supplement – 2015