Videos: Animations & Live Action
Reach a broader audience with professional video content.
Offer alternate learning formats through animated and/or live action clinical research videos.
Information about clinical research is mostly only in text format.
By 2022, online videos will make up more than 82% of all consumer internet traffic.1 Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text.3 Despite this, the current use of videos to communicate accurate health and clinical trial information remains low.
As all people are different, we all learn differently. Videos reach a broader range of patients and the public, yet these resources are not prevalent in clinical research education.
of Consumer Internet Traffic is Video
To address the need for alternate learning formats, we develop professionally produced educational videos about clinical research participation and related topics.
These concise, objective videos provide impactful, accurate information from subject matter experts in a relatable, straightforward manner. Videos can include animations with voice-overs and/or subject matter experts.
CISCRP uses professional video production resources and works with you to develop original video content. We coordinate script writing, video production, IRB review, viewer feedback, and an integrated marketing strategy for maximum impact.
If you see a video in our content library that meets your team’s goals and objectives, contact CISCRP to discuss a content licensing agreement.
- PMLIVE.com Using Video to enhance clinical trial patient recruitment and retention, accessed 16Aug 2021